The Chevy Silverado has recently been awarded with the first ever five-star government safety rating for a pickup truck. Features like high-strength steel, fully boxed frames, lane departure warning, forward collision alert and rear view cameras all contributed to the Silverado's reception of the highest possible safety rating.
"Safety is as important to truck buyers as it is to car buyers," said Gay Kent, GM director of vehicle safety.
"Silverado and Sierra set a benchmark for pickup truck safety by offering a full array of advanced features designed to protect occupants before, during and after a collision."
GM's decision to redesign their trucks for the first time in seven years could not have come at a more optimal time. Sales of full-size pickup trucks has increased by 24% through July, while the rest of the industry only rose by 8.5%. Experts attribute this to a built up demand, stabilizing housing market and healthy energy industry.
With Ford, Chrysler and Toyota lurking, it's a huge victory for Chevrolet. The demand for trucks is soaring. There's no doubt that the NHTSA's decision to endorse the safety of the Silverado will help to conquer the high-competition truck market.
If you have been considering buying a truck, now is the time! And it's an obvious choice to go with the brand that research has proven to have the best possible passenger safety: Chevrolet.
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